{"id":3376,"date":"2023-01-10T15:48:08","date_gmt":"2023-01-10T14:48:08","guid":{"rendered":"https:\/\/holisticds.com\/articulo\/financial-analysis-of-the-company-as-a-competitive-advantage\/"},"modified":"2024-05-02T11:41:35","modified_gmt":"2024-05-02T10:41:35","slug":"financial-analysis-of-the-company-as-a-competitive-advantage","status":"publish","type":"articulo","link":"https:\/\/holisticds.com\/en\/articulo\/financial-analysis-of-the-company-as-a-competitive-advantage\/","title":{"rendered":"Financial analysis of the company as a competitive advantage"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Finance is a vital area for any company. In a context marked by instability and volatility, it is more important than ever to have a financial strategy that is proactive (and not reactive), something to which <\/span><b>Financial Planning and Analysis<\/b><span style=\"font-weight: 400;\"> (FP&amp;A) provides an answer.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Within this area, <\/span><b>financial analysis<\/b><span style=\"font-weight: 400;\"> is particularly important, since the data obtained here will serve as support for making operational and strategic decisions about the organization&#8217;s future.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For this reason, in this article we will take a closer look at the financial analysis part, discussing its <\/span><b>main goal<\/b><span style=\"font-weight: 400;\"> and <\/span><b>some key points to take into account<\/b><span style=\"font-weight: 400;\"> in order to perform it optimally.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">What is the goal of a company&#8217;s financial analysis?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The main goal of financial analysis is to <\/span><b>generate information that allows defining the company&#8217;s financial strategy<\/b><span style=\"font-weight: 400;\"> in a reliable way and based on data (not on intuition) through the study of both internal and external indicators.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The result is to provide financial managers with a tool that helps them to have a better understanding of the results and the functioning of the companies to be able to anticipate and define actions that allow the continuous improvement of the results.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Financial analysis: to what extent is it important to do it?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">As a company&#8217;s turnover grows, it becomes essential to have a good financial analysis to ensure proper planning.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Financial analysis takes into account indicators from all areas of the company (not only economic), which makes it a <\/span><b>very effective tool for anticipating problems and planning actions<\/b><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A good financial analysis can help companies answer questions such as:\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What risks do we face?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">How do we know if we are investing appropriately?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Which products or services give us the most margin?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Which sales channels will have the greatest impact on the business in the future?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Which customers are profitable?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">And many others<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Therefore, financial analysis is key for companies, their managers and their <\/span><b>financial Controllers<\/b><span style=\"font-weight: 400;\"> to make better data-driven decisions.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Key points to consider when performing financial analysis.<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Traditionally, finance teams relied on historical data and trends to make assumptions about profitability. The increase in technology, the amount of data and the capacity to process it today allows to focus the analysis not only on historical data, but also on predictions.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The fact that a finance department has its own tools and capacity to perform good financial analysis and forecasting means that it will be able to r<\/span><b>espond to the concerns of its organization in a faster and more documented way<\/b><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This ability to perform predictive analytics is an essential piece within the <\/span><b>digital transformation<\/b><span style=\"font-weight: 400;\"> processes of any company, as it allows for improved forecasting and decision making.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Having clarified this, let&#8217;s mention some points to consider in order to perform a financial analysis that facilitates decision making.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Identify the differences between your actual results and your forecasts.<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">You need to analyze the variations of your actual performance with respect to your financial forecasts. It is usual for your performance to fall slightly below the forecast, as we tend to be ambitious in our goals, but if it falls far below or above, you need to understand why.<\/span><\/p>\n<p><b>Lacking these forecasts limits your analysis to past data only<\/b><span style=\"font-weight: 400;\">. That is, you will see the numbers achieved but you won&#8217;t really know if the period has gone over or under forecast. It is this comparison that gives you the answers.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Gather data quickly to improve your agility.<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">A good frequency for financial analysis is monthly. For this you will need both the forecast for the month and the actual results figures for the same period. This is something that, depending on the activity and size of the organization, can take days.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you want to be agile in making decisions to confirm or vary the strategy, you need to rely on a system that simplifies this task, such as a financial software.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In fact, <\/span><b>a good financial planning and analysis software can directly make this comparison without the need to waste hours of your team&#8217;s time creating spreadsheets<\/b><span style=\"font-weight: 400;\">, so you can focus on more valuable tasks such as decision making.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Analyze your profit and loss.<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Comparing your revenues and expenses against the forecast will allow you to see if your sales force is meeting targets and if you are keeping costs in line. This seemingly basic task becomes more complicated as companies grow in size. It is not uncommon for the collection of figures by teams and departments and their sharing for analysis to suffer <\/span><b>delays or errors<\/b><span style=\"font-weight: 400;\"> along the way.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Again, having software that dynamically collects this information will allow you to easily evaluate this data in order to make decisions about sales, expenses and business growth.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Lean on financial analysis software.<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">As we have seen, having the right software can make all the difference due to the amount and means of information you need to analyze nowadays. The use of an appropriate tool accelerates the creation of reports, data visualization, the creation of graphs and ultimately <\/span><b>improves the understanding and interpretation of information so that you can make better decisions in an agile way<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Beyond financial analysis.<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Performing frequent financial analysis, generating and contrasting forecasts with real data and paying attention to external information that may affect your industry or company is a good strategy to ensure the financial health of your business.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Analyzing all this information is the first step towards good financial planning that will help you overcome challenges and identify opportunities ahead of your competition.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you want to know more about financial analysis software solutions, do not hesitate to contact us.<\/span><\/p>\n  <div class=\"related-post grid\">\r\n        <h2 class=\"headline\">Related Articles<\/h2>\r\n    <div class=\"post-list \">\r\n\r\n            <div class=\"item\">\r\n            <div class=\"thumb post_thumb\">\r\n    <a  title=\"What is FP&#038;A and why is it important?\" href=\"https:\/\/holisticds.com\/en\/articulo\/what-is-fpa-and-why-is-it-important\/\">\r\n\r\n      <img fetchpriority=\"high\" decoding=\"async\" width=\"620\" height=\"414\" src=\"https:\/\/holisticds.com\/wp-content\/uploads\/2022\/06\/Blog_fpa.png\" class=\"attachment-full size-full wp-post-image\" alt=\"Blog fp&amp;a\" srcset=\"https:\/\/holisticds.com\/wp-content\/uploads\/2022\/06\/Blog_fpa.png 620w, https:\/\/holisticds.com\/wp-content\/uploads\/2022\/06\/Blog_fpa-300x200.png 300w\" sizes=\"(max-width: 620px) 100vw, 620px\" \/>\r\n\r\n    <\/a>\r\n  <\/div>\r\n\r\n  <a class=\"title post_title\"  title=\"What is FP&#038;A and why is it important?\" href=\"https:\/\/holisticds.com\/en\/articulo\/what-is-fpa-and-why-is-it-important\/\">\r\n        What is FP&#038;A and why is it important?  <\/a>\r\n\r\n  <p class=\"excerpt post_excerpt\">\r\n    In a context like the current one where financial instability and market volatility are so present, it is normal that <a class=\"read-more\" href=\"https:\/\/holisticds.com\/en\/articulo\/what-is-fpa-and-why-is-it-important\/\"> [...]<\/a>  <\/p>\r\n        <\/div>\r\n              <div class=\"item\">\r\n            <div class=\"thumb post_thumb\">\r\n    <a  title=\"What is BOARD and benefits\" href=\"https:\/\/holisticds.com\/en\/articulo\/board-software-purpose-and-benefits\/\">\r\n\r\n      <img decoding=\"async\" width=\"743\" height=\"337\" src=\"https:\/\/holisticds.com\/wp-content\/uploads\/2022\/08\/post_2a.png\" class=\"attachment-full size-full wp-post-image\" alt=\"Post 2a\" srcset=\"https:\/\/holisticds.com\/wp-content\/uploads\/2022\/08\/post_2a.png 743w, https:\/\/holisticds.com\/wp-content\/uploads\/2022\/08\/post_2a-300x136.png 300w\" sizes=\"(max-width: 743px) 100vw, 743px\" \/>\r\n\r\n    <\/a>\r\n  <\/div>\r\n\r\n  <a class=\"title post_title\"  title=\"What is BOARD and benefits\" href=\"https:\/\/holisticds.com\/en\/articulo\/board-software-purpose-and-benefits\/\">\r\n        What is BOARD and benefits  <\/a>\r\n\r\n  <p class=\"excerpt post_excerpt\">\r\n    Board International was founded in the 1990s with the aim of being a Self-Service Analysis and Reporting, which goes through <a class=\"read-more\" href=\"https:\/\/holisticds.com\/en\/articulo\/board-software-purpose-and-benefits\/\"> [...]<\/a>  <\/p>\r\n        <\/div>\r\n              <div class=\"item\">\r\n            <div class=\"thumb post_thumb\">\r\n    <a  title=\"5 tips for optimizing financial planning and analysis (FP&#038;A)\" href=\"https:\/\/holisticds.com\/en\/articulo\/5-tips-for-optimizing-financial-planning-and-analysis-fpa\/\">\r\n\r\n      <img decoding=\"async\" width=\"939\" height=\"625\" src=\"https:\/\/holisticds.com\/wp-content\/uploads\/2022\/11\/Blog_5tips_analisis_financieros.png\" class=\"attachment-full size-full wp-post-image\" alt=\"Blog 5tips analisis financieros\" srcset=\"https:\/\/holisticds.com\/wp-content\/uploads\/2022\/11\/Blog_5tips_analisis_financieros.png 939w, https:\/\/holisticds.com\/wp-content\/uploads\/2022\/11\/Blog_5tips_analisis_financieros-300x200.png 300w, https:\/\/holisticds.com\/wp-content\/uploads\/2022\/11\/Blog_5tips_analisis_financieros-768x511.png 768w\" sizes=\"(max-width: 939px) 100vw, 939px\" \/>\r\n\r\n    <\/a>\r\n  <\/div>\r\n\r\n  <a class=\"title post_title\"  title=\"5 tips for optimizing financial planning and analysis (FP&#038;A)\" href=\"https:\/\/holisticds.com\/en\/articulo\/5-tips-for-optimizing-financial-planning-and-analysis-fpa\/\">\r\n        5 tips for optimizing financial planning and analysis (FP&#038;A)  <\/a>\r\n\r\n  <p class=\"excerpt post_excerpt\">\r\n    Time and money. 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If we were to carry out a market survey and ask finance directors, entrepreneurs or heads of accounting departments what the two most important"},"footnotes":""},"categories":[55],"tags":[87,81,75],"class_list":["post-3376","articulo","type-articulo","status-publish","has-post-thumbnail","hentry","category-bi-en","tag-finance","tag-power-bi-en","tag-reporting-bi-en"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/holisticds.com\/en\/wp-json\/wp\/v2\/articulo\/3376","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/holisticds.com\/en\/wp-json\/wp\/v2\/articulo"}],"about":[{"href":"https:\/\/holisticds.com\/en\/wp-json\/wp\/v2\/types\/articulo"}],"version-history":[{"count":1,"href":"https:\/\/holisticds.com\/en\/wp-json\/wp\/v2\/articulo\/3376\/revisions"}],"predecessor-version":[{"id":4541,"href":"https:\/\/holisticds.com\/en\/wp-json\/wp\/v2\/articulo\/3376\/revisions\/4541"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/holisticds.com\/en\/wp-json\/wp\/v2\/media\/3356"}],"wp:attachment":[{"href":"https:\/\/holisticds.com\/en\/wp-json\/wp\/v2\/media?parent=3376"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/holisticds.com\/en\/wp-json\/wp\/v2\/categories?post=3376"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/holisticds.com\/en\/wp-json\/wp\/v2\/tags?post=3376"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}